Own the marketing engine — content strategy, SEO, paid acquisition, and demand generation. You’ll build the pipeline that fuels OtoLab’s growth from startup to scale-up, with real ownership over the numbers.
Responsibilities
- Own and execute the content and SEO strategy across the site and supporting channels
- Plan and run paid acquisition campaigns, tracking CAC and payback against targets
- Build and manage the demand-generation pipeline from top-of-funnel to sales handoff
- Analyze campaign and funnel performance, and iterate based on what the data shows
- Partner with sales and product to keep messaging aligned with what’s actually shipping
Requirements
- Track record owning growth marketing for a B2B or SaaS company
- Hands-on experience with SEO, paid acquisition, and marketing analytics tools
- Comfortable moving between strategy and execution — this is a builder role, not oversight
- Data-driven decision making with a bias toward shipping and measuring
- Strong writing skills; you’ll shape how OtoLab sounds across every channel
What We Offer
- Remote-first, flexible working hours
- Competitive compensation and equity
- Real budget ownership and the growth metrics to prove your impact
- A small, senior team where your work ships fast, not stuck in committee